John Lutz
Proven Level 5 Business Leader
Top Ranked Internet Marketing Director

Internet Marketing Portfolio And Sitemap

Target Positions: Top E-Commerce Executive, E-Commerce Strategy Director, E-Commerce Marketing Director, E-Commerce Sales Director, Internet Marketing Director, E-Commerce Strategy Manager, E-Commerce Marketing Manager, E-Commerce Marketing Analyst.

Target Industries: Business support services (Internet Marketing, SEO/SEM, marketing, branding, strategy), education, engineering, technology and natural healthcare.

Target Audience: Presidents, CEO's, CIO's of companies with annual revenues over ½ billion and a current Top 30,000 web site ranking on Alexa.com.

Key Resume Pages:

1. Cover Letter
   1. General Format Cover Letter for Internet Marketing Director Positions
      1. "Great" Internet Marketing Results Achieved
      2. World-Class Internet Marketing Results For Your Business
      3. Top Ranked Internet Marketing Director
   2. Overview of Skills and Work Related Accomplishments
2. Personal Profile: Objective results of PhD developed quizzes from tickle.com, similarminds.com and other sources.
   1. Importance of Intelligence in Business
      1. Mensa High IQ Society Quiz Results
   2. Specific Intelligence Factors Essential in Business
      1. IQ Score and Type
         1. Details About Abstract Reasoning
   3. Ideal Career Quiz Results: Education, Training, Math, Science, Medicine, Health, Business
      1. Internet Marketing Positions of Interest
         1. Full List of Related Skills
         2. Internet Marketing Portfolio
         3. Fortune 500 Company Leadership Experience
         4. Academic Institution Leadership Experience
   4. Corporate Culture Report: "The Energizer"
   5. Leadership Quiz Result: Born Leader
   6. Executive Type Quiz Result: VP of Sales
   7. Multiple Intelligences Quiz Result: Greatest Strength - Social Intelligence
   8. Emotional IQ Quiz Results: Top 1%
   9. Power Quotient Quiz Results: Top 2%
   10. Confidence Level Quiz Results: Top 12 to Top 1%
   11. Handwriting Analysis Results: Resilient
   12. True Talent Quiz Results: Spatial Skills, Mechanical Skills, Abstract Reasoning Skills, Numerical Skills, Verbal and Organizational Skills (see also Intangibles)
   13. Career Related Skills: Building and Design
       1. Example: How to Choose Site Navigation and Content
   14. Five Factor Personality Quiz Results (30 Factors, Actually): Conscientious Leadership Profile
       1. Myers Briggs Personality Profile and Evaluation
   15. Personal Profile Summary
3. Proficiencies - Full List [some links to other web sites may no longer be active]
1. Positions of Interest
2. Overview of Skills and Accomplishments
3. Technical Skills and Experience List
4. Innovative Internet Marketing
5. Web Analytics
   1. Detailed Analysis of MySpace.com's Internet Marketing Success (2)
   2. Detailed Analysis of the Internet Marketing Efforts of the Top 100 Sites on the Internet
   3. *Internet Marketing Skills Food Chain*
   4. Effective Site Planning
   5. Web 2.0 Overview and Work Example
   6. Core Abilities Enabling My Web Analytics Skills
6. E-Commerce Systems Development
7. Leadership Skills
   1. "Great" Internet Marketing Results Achieved
   2. Top Ranked Internet Marketing Director
   3. Ability To Excel in Unknown, Emerging and Rapidly Changing Environments.
   4. Ability To "Get There First" (2,3)
   5. Intelligence Related Factors, Importance of Intelligence in Business
      1. Abstract Reasoning: Top .1%
         1. Details About Abstract Reasoning, Importance of Abstract Reasoning in Business
      2. Logical Ability: Top 1%
      3. Numerical Ability: Top 1%
      4. Mechanical Ability: Top 2 to Top1% (2)
      5. Organizational Ability: Top 1%
      6. Verbal Ability: Top 1%
      7. Social Intelligence: Primary Intelligence Factor, 10 out of 10
      8. Emotional Intelligence: Top 1%
         1. Perception: Primary Emotional Intelligence Factor, 10 out of 10
      9. Personal Intelligence: 9 out of 10
   6. Personality and Motivational Related Factors
      1. Corporate Profile: The Energizer
      2. Leadership Profile: Born Leader
      3. Power Rating: Top 2%
      4. Confidence Rating: Top 12 to Top 1%
      5. Handwriting Analysis Primary Quality: Resilient
      6. Primary Personality Trait: Conscientious
      7. Core Destiny/Makeup: Provider
   7. Philosophy and Faith Related Factors (3)
      1. Character and Resolve
   8. Extensive Independent Study (1,2,3,4,5)
   9. Leadership Award
8. Highly Advanced Sales Skills
1. Sale Closing Steps
2. Internet Marketing Financial Results Achieved
3. Resolve To Attain Results
   1. Full Personality Profile
4. Writing Skills: Sales and Marketing Related Web Content
   1. Writing Samples and Internet Marketing Examples
   2. E-mail Replies Formatted as Marketing Materials
   3. Before/After Page View Comparison Examples
   4. Affiliate Marketing Program Example
5. Business Development
9. Highly Advanced Business Process Improvement Skills
   1. Ayurvedaonline.com
   2. Whole Foods Market
      1. Advanced Natural Healthcare Protocols Compiled
   3. CompUSA
10. Highly Advanced Knowledge of the Computers/Technology Industry
    1. Technical Skills and Experience List
    2. Usability Training at Microsoft's Headquarters
    3. CompUSA Work History
    4. Internet Marketing Work History and Portfolio
11. Doctorate level knowledge of Internet Marketing
    1. "Great" Results Achieved (2)
    2. Internet Marketing Portfolio
    3. Technical Skills and Experience List
    4. Educational Path and Trends
12. Doctorate level knowledge of Natural Healthcare and Alternative medicine
    1. Healthcare Educational Path and Trends
    2. Philosophy and Healing Info
    3. 2001/02 web site: AltMedLinks.com
    4. 2006 new site on the way...
13. Doctorate level knowledge of Martial Arts
    1. Martial Arts Educational Path and Trends
    2. Business and Life Skills Learned Through Martial Arts Training
14. See Internet Marketing Portfolio for Additional Skills and Work Examples.
4. Internet Marketing Portfolio [some links to other web sites may no longer be active]
1. "Great" Internet Marketing Results Achieved
2. Myspace.com Web Traffic Growth Skills
3. Writing Samples and Internet Marketing Examples
   1. Site Planning: How To Choose Site Navigation and Content Categories
4. Affiliate Marketing
   1. Affiliate Program Developed for Ayurvedaonline.com
   2. Projected Program Results
5. How To Raise A Site’s Ranking On Google
   1. Additional Google Ranking Improvement Tools Developed
6. *The Importance Of Generating A High Number of Page Views Per Visitor*
   1. *Page Views Per Visitor Achieved On My Last Project*
   2. *Business Process Improvements Developed*
      1. Computer Security Checklist
7. The Importance Of Generating Reach (Increased Market Share), and the Increased Reach I Generated On My Last Project
8. *Deep Understanding Of Key Steps Of The Sales Process*
9. *Powerful Sales Related Web Page Content*
10. The Effective Use of a Combination of Hard Sell and Soft Sell Methods
11. *Powerful Sales Related E-Mail Replies*
12. *Web Analytics Skill Example: Evaluation of the Internet Marketing Efforts of Google, MySpace, Amazon and E-Bay and Yahoo*
13. ***Final Site Traffic Rankings, Reach, Page Views per Visitor and Rate of Traffic Increase figures I achieved on Ayurvedaonline.com***
    1. *Summary and Financial Projections*
    2. Before and After Page View Comparisons of Ayurvedaonline.com
    3. Page Views Per Visitor and Monthly Page Views Results Achieved
    4. Business Challenges and Business Process Improvements Developed
    5. E-newsletters, Brochures, Mailers and E-mail Replies
    6. Financial Results Generated
    7. Employee Of The Year Award
    8. Leadership Qualities Listed as Descriptive of Leaders Who've Helped Companies Jump from Good to Great Financial Success
14. Additional Sales Copy Writing and Marketing Examples
15. Page View (Web Traffic) Results Achieved
    1. Nine Consecutive Months Of Monthly Page View (Traffic) Increases
    2. Business Challenges and Business Process Improvements Developed
    3. *Final Note and Projections*
16. Before After Page View Comparisons for Ayurvedaonline.com
    1. Home Page
    2. Mission Statement
    3. School’s Main Page
    4. Level 1 Course Description
    5. Academic Policies and Frequently Asked Questions Page
    6. Level 2 Course Description
    7. Online Store Main Page
    8. Clinic Main Page
    9. Additional New Pages Produced
       1. Online Admissions Application Form
       2. Master’s Degree In Ayurvedic Sciences
       3. Dosha Information, Quiz and Shopping Lists
       4. Health Article Main Page
       5. Recipe Main Page
       6. Detoxification Article
       7. Health Fair And Graduation Highlights
       8. Holiday Gift Certificate
       9. E-News Signup Page
       10. Privacy Policy
17. E-newsletter, Brochures, Mailers, Standard E-mail Replies
1. *Example of Powerful Sales Related E-Mail Replies*
2. Message Board Posting Reply (Marketing Content)
3. E-Newsletters
4. Hardcopy Mailers
5. *Brochures*
   1. Academic Course Catalog
   2. Wellness Products Catalog
   3. Wellness Spa Brochure
18. Advanced Web Coding Examples: W3C XHTML 1.0 and W3C CSS Compliant
    1. The Importance of Well-Written Web Code - W3C Article
    2. 2010: Home Page
    3. 2010: Cover Letter
    4. 2006: Job Offer Submittal Page
       1. Currently adding XHTML 1.0 Strict coding, CSS tableless layout design, PHP form processing and PHP file upload option.
19. Additional Internet Marketing Portfolio Pages from my 2003/04 Portfolio Main Page
    (not recently updated):
    1. Google Ranking Improvement Tools Developed
    2. Web Development / Advanced Web Coding
    3. Current Projects
    4. Graphics
    5. Web Design Course Details
       1. 5 Minute Flash Promo (1/02; turn your computer’s sound way up)
5. Results Achieved
   1. Full Detailed and Categorized List (coming soon)
   2. Powerful Brand Image Improvements
      1. Mission Statement
      2. Home Page
      3. School Main Page
   3. "Great" Web Traffic Improvement Results
   4. #1 and First Page Search Results Achieved on Google
   5. Nine Consecutive Months of Overall Web Traffic Growth
   6. Industry Leading Site Ranking and Rate of Web Traffic Growth
   7. **Final Alexa.com Site Rankings**
   8. Overall Business Process Improvements
   9. Financial Results Produced
   10. Resume Accomplishment Highlights (updated list coming soon)
   11. Employee of the Year Award
6. Resume
   1. Objective
   2. Qualifications
   3. Work History
      1. Accomplishments
   4. Additional Work History
   5. Skills
   6. Highlighted Web Pages
   7. Intellectual Strengths and Business Leadership Qualities
   8. Education
      1. Learning Style
      2. Business Leadership
      3. Internet Marketing
      4. Technology and Computers Industry
      5. Natural Healthcare and Alternative Medicine
      6. Sales
      7. Martial Arts
      8. Philosophy
   9. Additional Accomplishments, Awards and Activitie
7. *Job Offer Submittal Web Page*
8. Contact Information:
   John H. Lutz III
   911 Naudain Ave. Claymont DE 19703
   Accepting interviews for: PA, NY, NJ, DE, MD, DC, VA, CA and WA.
   Cell: 206-713-8182, E-mail: jl@johnlutz.com
   

Back To Top

Cover Letter | Resume | Personal Profile
Internet Marketing Portfolio 2010, 2006 | Sitemap | jl@johnlutz.com