John Lutz
Proven Level 5 Business Leader
Top Ranked Internet Marketing Director

911 Naudain Ave. Claymont, DE 19703
Accepting interviews for PA, NY, NJ, DE, MD, DC, OH, VA, FL, CA & WA
Cell: 206-713-8182, E-mail: jl@johnlutz.com
Cover Letter/Resume: www.johnlutz.com/resume/ecommerce/coverletter.htm

Greetings! (Target Audience: Presidents, CEO's, CIO's, CMO's and Adobe, Google, Microsoft, Yahoo Recruiters)

Positions of Interest and Keywords: Top E-Commerce Executive, E-Commerce Strategy Director, E-Commerce Marketing Director,
E-Commerce Sales Director, Internet Marketing Director, E-Commerce Strategy Manager, E-Commerce Marketing Manager,
E-Commerce Marketing Analyst, SEO/SEM Expert.

Quick Bio:
*Listed on the first page of Google for "Top Ranked Internet Marketing Director" out of millions of search results
*Top Ranked Internet Marketing Director, *Proven Level 5 Business Leader
*Extreme Strategic Analysis Ability, *Personable and Driven
*Fourteen years experience in sales and leadership with three Fortune 500 companies.
*Ten years experience as a Internet Marketing Director/E-Commerce Director.
*Ability to lead any site with significant content, products and/or services to a Top 10,000 or Top 5,000 site ranking on the Internet (15 to 25 million page views per month; ranking source: Alexa.com, owned by Amazon) within 12-24 months' time.
*Ability to lead Top 10,000 ranked web sites to Top 1,000, Top 500 or Top 100 rankings (or higher) within 12-24 months' time.

2006-10: Internet Marketing Director - BurtonGoldberg.com
*Produced patent pending systems for delivering 2 hour healthcare DVD's in pay-per-view format online. The videos highlight cutting-edge treatments for cancer, ethical stem cell therapies and optimal brain nutrition for stress, depression, anxiety & related healthcare concerns.
*Burton is the founder of Alternative Medicine magazine, which is sold in most health food stores and most Borders and Barnes & Noble stores throughout the country. He's written 18 books on alternative medicine (all with 4-5 stars on Amazon) and produced 4 healthcare DVD's and a healthcare documentary movie that will be coming out in the theaters in 2010.
*Recently, he wrote a chapter on healing cancer in Suzanne Somers' #1 New York Times Best Selling Book: Knockout - Interviews with Doctors Who Are Curing Cancer - And How To Prevent Getting It In The First Place.

2009: Internet Marketing Director - LetFreedomRingUSA.com
*Internet marketing results on Compete.com show that total visits per month on LetFreedomRingUSA.com increased at a rate higher than the rate achieved by all of the CPAC Exhibitor Web Sites combined. CPAC, The Conservative Political Action Conference, is the top annual event in DC for conservative political organizations.
*Video Produced for LetFreedomRingUSA.com | E-newsletters Produced for LetfreedomringUSA.com

2006-07: Internet Marketing Director/E-Commerce Director - Taipanfinancialnews.com
*Led 23 million business with over 87% of revenue generated online from 15 scattered web sites to a new domain name, new site layout, new trademarks, new medium of delivery of content (video) and a top 50,000 Site Ranking on the Internet - a ranking higher than 99.9% of all sites on the Internet in 90 days. (Ranking source: Alexa.com, owned by Amazon.com; 4th qtr 2006/1st qtr 2007.)
*Rate of Web Traffic Increase during my final 3 month's of work on the project: similar to sites highlighted on Alexa as
"Movers and Shakers" - web sites gaining traffic faster than any other sites on the Internet.

2003-05: Internet Marketing Director/E-Commerce Director - Ayurvedaonline.com.
*Led an alternative medicine school's web site from non-functional (outdated content, non-optimized brand image, non-functional shopping cart, less than 10 visitors per day) to a Top 75,000 Site Ranking on the Internet - a ranking higher than 99.9% of all sites on the Internet.(Alexa.com, 2nd qtr, 2005).
*Rate of Web Traffic Increase during my final 3 month's of work on the project: similar to sites highlighted on Alexa as
"Movers and Shakers" - web sites gaining traffic faster than any other sites on the Internet.
*Over 90% of the site's web traffic was generated without any form of paid advertising (natural traffic).
*Dominated the competition in terms of overall traffic and rate of growth in web traffic.
* Increased web traffic 11,700% over my first 20 months of work on the project.
*Over $500,000 in sales generated from highly closable sales leads gained through web-based marketing efforts.
*Overall business profit increased 49% during my first 15 months of employment.
*Produced all content and code to enable online enrollment for alternative medicine school courses.
*Produced all content and code for an online store featuring over 200 products.
*Received "Employee of the Year" award.

1994-2003: Store Leadership, Fortune 500 company - Whole Foods Market
*Worked as the In-Store Sales Leader & Sales Trainer for a 200 member team which received "The Top Store in the Company Award." Helped multiple nutrition departments and WFM stores receive awards for regional and company level financial success.
*Whole Foods Market is #324 on the Fortune's Top 500 Company list, and has been voted one of"Fortune's Top 100 Companies To Work For" -- for the last twelve years.

Preferred Projects and Internet Marketing Goals:
Top 30,000 ranked web sites on Alexa.com focused on achieving Top 10,000 or Top 1,000 rankings within the next 12-24 months' time.
Top 10,000 ranked web sites on Alexa.com focused on achieving Top 1,000, Top 500 or Top 100 rankings (or higher) within the next 12-24 months' time.

Target Industries:
Political news, financial news, health news, business news and services (Internet marketing, business strategy, SEO/SEM, natural/organic traffic generation, branding, on-site income channel optimization), engineering, technology, education, government and Christian/non-profit organizations.

Objectively Determined Business Success Factors:
*The results of 15 objective, PhD Developed Quizzes posted on my personal profile web page powerfully document the broad range of "business success factors" I'll bring to my next employer's business.
*The Business Best Seller, Good to Great, describes the level of success I'll bring to my next employer's business.

I look forward to talking with you about Internet marketing services for your business!

John Lutz
206-713-8182
jl@johnlutz.com

Cover Letter | Resume | Personal Profile
Internet Marketing Portfolio | jl@johnlutz.com